Advertising News
Dialing into nostalgia, Nokia's latest launch sells out in two days in China
May 17, 2024
Earlier this month, Nokia launched an all-new 3210 4G feature phone, coinciding with the 25th anniversary of the original model. Within two days, it was completely sold out in China. …
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Quilt unveils a compact heat pump that can be customized to look at home in any room
May 16, 2024
In a bid to redefine the home climate industry, California-based startup Quilt just unveiled a heat pump that packs energy efficiency into a smaller, sleeker design. Its compact indoor units …
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Peeling labels off Kraft mayonnaise jars reveals what they can be used for next
May 15, 2024
A Kraft Mayonnaise campaign in Venezuela is encouraging buyers to repurpose its glass jars. Underneath regular labels, Kraft has printed names of items that can be stored in the containers …
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Quite enough Dicks in boardrooms, says e.l.f. Beauty. Time for more women of color
May 14, 2024
Aiming to spark a conversation about the lack of diversity in corporate boardrooms, e.l.f. Beauty has developed a provocative advertising campaign called "So Many Dicks." Featuring bold digital …
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Hail-marked spinach hits grocer's shelves, with a norm-nudging label explaining the damage
May 10, 2024
Hail storms are unpredictable, often striking hyperlocally with unexpected force. When they descend on a field of leafy greens, the perforations caused by hailstones can render a harvest unsellable.
When …
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Ambev switches from brewing beer to bottling water for flood victims in Rio Grande do Sul
May 9, 2024
Yesterday, we spotlighted a campaign by Heinz focused on helping immigrants to Brazil. Meanwhile, hundreds of thousands of Brazilians have been displaced internally by devastating floods in Rio Grande do …
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Heinz uses hamburger joint reviews to streamline naturalization process for refugees
May 8, 2024
Heinz, the iconic condiment brand, has launched a new program to assist immigrants in Brazil with the process of becoming naturalized citizens. With Reviews For Naturalization, the brand is …
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Since nobody reads car owner's manuals, Audi merged theirs with seven novellas
May 6, 2024
On World Book Day this year, Audi Spain took a creative approach to an age-old problem — nobody actually reads the owner's manual for their car. The German automaker teamed …
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Helmets with tragic histories encourage Thai motorcyclists to adopt safer practices
May 3, 2024
In April 2024, the Thai Health Promotion Foundation launched the Second Life Helmet campaign to enhance motorcycle safety awareness. New motorcycle buyers at 32 participating shops received a helmet accompanied …
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Paw Patrol, Seoul Edition? Pet-owner teams monitor neighborhood safety on daily walks
May 3, 2024
The Seoul Dog Patrol Program is a voluntary citizen initiative where teams of dogs and their owners are appointed to watch for and report any suspected safety risks to authorities …
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