Advertising News
Malwee adds QR codes to beachwear to help reunite lost kids with their caregivers
January 21, 2025
Major Brazilian clothing brand Malwee is tackling a common concern for beachgoing families with a two-pronged approach to child safety. The company has launched UV-protective t-shirts featuring QR codes that …
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This app makes users earn their screen time, 100 steps a minute
January 21, 2025
While labeling screen addiction an epidemic might oversimplify the issue, it’s undeniably a pervasive problem across demographics. Paul English, co-founder of travel site Kayak, has developed a potential solution. His …
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Antidote to housing crisis and urban sprawl? 800 apartments over a Costco in downtown LA
January 16, 2025
As some of the most destructive fires in California's history ravaged Los Angeles neighborhoods and destroyed thousands of homes, an innovative mixed-use development broke ground in South LA. The project, …
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Sports teams adopt new tech to bring live gameplay to vision-impaired fans
January 15, 2025
Pro sports teams are taking meaningful steps to make live games more inclusive for fans with vision impairments, with two pioneering approaches emerging in late 2024 and early 2025. At …
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Collecting accurate data 24/7, Peri empowers women navigating perimenopause
January 14, 2025
Since every woman experiences perimenopause differently – with symptoms varying widely in type, intensity and duration – managing the transition is a challenge for both patients and healthcare providers. A …
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Spotify helps Vietnamese fans steal their favorite artists’ hairstyles
January 10, 2025
As part of Wrapped 2024, Spotify and creative agency Happiness Saigon gave Vietnamese fans a chance to steal their favorite artists’ looks. In Vietnam, photos of celebrities are regularly …
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Denmark’s new churches are being built for faith and neighborhood alike
January 9, 2025
In Denmark, a thoughtful reimagining of church architecture is taking shape, challenging traditional notions of religious spaces. Currently under construction and the first new church to be built in Copenhagen …
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Citizens of Humanity ditches synthetic denim dyes for an indigo that’s brewed like beer
January 8, 2025
In 1897, Badische Anilin- und Sodafabrik (now known as BASF), launched the first commercially viable synthetic indigo, dramatically disrupting a centuries-old natural dye industry centered around indigo plantations in India …
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Gamers get AI co-players with next-level strategic intelligence, thanks to NVIDIA
January 8, 2025
AI companions are taking a dramatic leap forward in gaming, with NVIDIA and Krafton introducing the first "co-playable character" (CPC) for PlayerUnknown's Battlegrounds. This AI teammate, announced at CES 2025 …
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After 8 hours on the job, riders for delivery giant Meituan are forced to stop and rest
January 6, 2025
Meituan, which works with over 7.45 million registered riders, is introducing mandatory log-offs to prevent them from burning out. The algorithm-driven policy, which began as a pilot program in East …
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